Art Diva: a virtuoso with flamboyant style.

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Owner Rachelle Díaz began using the name “Art Diva” in 2005 to brand her artwork and blog presence. In 2013, after nearly 8 years as a Graphic Designer/Account Manager/Webmaster at a commercial printing company in Austin, Texas, she decided it was time to strike out on her own and founded Art Diva Creative.

With many years in the printing and creative industry, Rachelle understands that precision in design and communication is key to producing campaigns that are on time and within budget. As an artist, she instinctively knows what elements create memorable messages that not only entice the eye, but also engage the user/viewer in a meaningful experience. Finally, her professional experience working within a small business taught her the importance of thinking big, taking risks, and having heart.

Read on to learn more about Rachelle, her professional background, and the defining values of Art Diva Creative.

Except for stints in Italy and the Sonoran Desert, owner Rachelle Díaz has been a
Texas resident her entire life, in big cities and bucolic wide-spots-in-the-road alike.

She graduated summa cum laude with a B.A. in Studio Art and a minor in Graphic Design from St. Edward’s University in 2002. Rachelle also studied printmaking and sculpture at SACI in Florence, Italy.

She worked with DiverseArts Culture Works for four years and served as art director for two ground-breaking publications, Austin Downtown Arts magazine and The BackWord online magazine, all while maintaining various in-house design positions. She was a founding member artist of the AVAA Gallery & Studios in 2003 and Pump Project Art Complex, where she served as publicist from 2005 to 2008.

After moving to Tucson in 2008, Rachelle started Tu Scene, the city’s only art blog, co-founded Pop Up Spaces, an interactive/performance art/design activism collective, and participated as a stylist for local fashion shows. Since returning to Austin in 2010, she has exhibited in the East Austin Studio Tour, and continues to contribute work to local art shows.

Rachelle is inspired by just about everything but she especially likes Italo Disco and defunct shopping centers; she hates movie trailers and fennel.

ART DIVA CREATIVE BELIEVES COMMUNITY INTERACTIONIS ESSENTIAL TO ENJOYING A WELL-ROUNDED LIFE.
THAT SENSE OF PURPOSE DRIVES US TO CRAFT MEMORABLE MESSAGES FOR OUR CLIENTS.

When you work with Art Diva Creative, you’re getting the full package: a business owner with knowledge and experience in all forms of communication, from publicity and pre-press, to photography and project management. A package that also includes the resources of expert partners you can trust. And what agency has a thorough knowledge of USPS bulk mail standards for layout and production? This broad scope means that we are exceptionally equipped to manage workflow and budget. Meanwhile, our small, nimble scale means you won’t pay for superfluous bells and whistles.

Cost-conscious, service-minded and taste-making, Art Diva Creative is ideally suited to fulfill the diverse needs of clients operating in the small business, special events, non-profit, and creative sectors.

FOR OVER 10 YEARS, OWNER RACHELLE DÍAZ HAS BEEN CREATING AND COLLABORATING WITH CLIENTS IN AUSTIN, TEXAS AND BEYOND.

Past Positions

Ultimate Imaging Design | Print | Bind | Mail
2006-2013
Graphic Designer/Account Manager/Webmaster

Texas American Title Company
2003-2006
Graphic Designer

EarthSky (formerly Earth & Sky)
2003
Web Content Manager

DiverseArts Culture Works
1999-2003
Graphic Designer/Publicist

Extras

AIGA Austin Chapter
2004-present
Member

Warehouse Arts Management Organization (WAMO)
2009-2010
Communications Chair and Board Member

Tu Scene: Visual Art in Tucson
2008-2010
Founder/Blogger

Pump Project Art Complex/Shady Tree Studios
2005-2008
Founding Member/Graphic Designer/Publicist

Austin Visual Arts Association
2003-2004
Graphic Designer